RUMMAN is a human-centric design firm based in Saudi Arabia. Founded by Maha Taibah in 2023, Rumman provides holistic and innovative wellbeing solutions that empower organizations and their employees to flourish in the Middle East.
We developed our 4Ds Framework of engagement:
Firstly, we discover and work closely with you to understand your organization's current state of employee wellbeing, which involves wellbeing audits, surveys, and other innovative means.
Secondly, based on the information gathered, we design and co-create tailor-made solutions that address the specific needs of your employees. These solutions include various interventions that promote employee wellbeing.
Thirdly, we deliver to implement the solutions we designed. This phase involves executing and overseeing initiatives and resources to support the program's success.
Fourthly, we deepen and continue to work through a sustainable methodology to evaluate the program's impact, while taking steps to ensure it becomes an integral part of your organization's culture.
“Our methodologies and innovative solutions are aligned with the 2030 vision Health Sector Transformation Program.”
“We aim to improve the wellbeing of employees at the workplace with impactful, evidence-based strategies and solutions.”
In Arabic culture, the pomegranate, also known as rumman, is seen as a symbol of prosperity, abundance, and good luck. It is believed to have medicinal properties and is known for its high antioxidant content, which aligns with our company's emphasis on prevention.
The pomegranate is also given as a gift to bring blessings. Here at RUMMAN, we like to think that the pomegranate represents the idea that a person's life is made up of many small steps and actions coming together to form a whole.
Our vision is to provide reliable, holistic, and innovative mental health and well-being solutions that empower organizations and their employees to flourish in the Middle East and to support Vision 2030 by promoting physical, psychological, and social wellbeing for employees in Saudia Arabia’s workplaces.
Our Values
Truth: We value honesty and transparency in all our interactions and decisions.
Trust: We strive to earn and maintain the trust of our customers, employees, and partners by always acting with integrity.
Connectedness: We believe strong, positive relationships are critical to both personal and professional success, and we work to foster a sense of connection and community within our organization and beyond.
Imagination: We encourage creativity and out-of-the-box thinking as essential components of innovation and progress.
Our promise
We promise to prioritize confidentiality, evidence-based solutions, bilingual content, collaboration, building rapport, asking difficult questions, exploring new territories, and encouraging gradual progress towards achievable goals. We promise to keep personal and sensitive information confidential, use proven research-based strategies for well-being programs, provide materials in multiple languages, involve employees and stakeholders in program design, establish trusting relationships, explore challenging topics, take risks and try new interventions, and encourage employees to focus on small, achievable goals to celebrate progress.
